Client
Vodafone
Project
3rd Driver touchscreen
Year
2011
Details
The 3rd Driver reaction test was a game that allowed people to compete for the fastest number of reactions within 20 seconds. The bar of 300 reactions was set by the formula 1 driver, Hamilton, for people to try and beat and the winning number of reactions was recorded, photographed, and then projected as the Vodafone 3rd Driver on select locations around Melbourne, such as Federation Square.
